Judge news, polls and political ads: bias, wording, sample size and context
Grade 12 Social Studies Worksheet - Building Confidence

Circle the best answer.
Read this first
Use this
Cards A to D on four items about library hours in Calder (all invented, for practice). Card A, "News story" (by a staff reporter, the Calder Courier, June 4): The board met June 3. The story quotes two board members, one for and one against, and gives the vote. Card B, "Column" (signed by an editor, headed "Our View"): "Longer hours would serve every family in Calder. The board should say yes." Card C, "Ad" (a box in the Courier, with the line "Paid for by Friends of Longer Hours"): "Library visits have doubled since 2019! Support longer hours." The ad gives no source for the visits. Card D, "Notice" (posted by the library board, June 5): "On June 3 the board voted 4 to 3 to open the main branch two extra evenings a week, starting September 1."
Ari wants a record of what the board decided. Which item in Cards A to D is the most direct record?
- The column, since an editor signed it and says what the board should do
- The news story, since a reporter attended the meeting and gives the vote
- The ad, since it names the group that wants the result and cites visits
- The notice, posted by the board itself with the vote and the date
Bo reads Card C. Which step should a careful reader take before repeating its claim about visits?
- Look for a source: the ad cites none, and a group with a stake paid for it
- Compare it with the column, since both use the word 'longer'
- Repeat it, since a printed ad in the Courier has been checked by the paper
- Reject it, since an ad paid for by a group can never contain a true claim
Esme reads Card C. Who paid for the ad, and what follows for how to read it?
- A reporter paid, so its claim is a news report in a paid box
- The board paid, so its claim is the board's official position
- Friends of Longer Hours paid, so the claim needs a check
- The Courier paid, so its claim carries the paper's checking
Jun reads this claim: 'The column shows most families in Calder want longer hours.' Which response do the cards support?
- Overstated: Card B is the editor's view, and no card counts what families want
- Right: Card B says longer hours would serve each family, so families must want them
- Right: Card C says visits doubled, which shows families want longer hours
- Wrong: the board voted 4 to 3, so most families must oppose longer hours
Use this
Cards A and B on polls. Card A, "How polls work" (summary in our words, not a quotation): A poll asks a sample of people. If the sample is chosen at random from the whole group, its results can describe the group. For a poll of n people chosen at random, the margin of error is about 100 divided by the square root of n, in percentage points. For a change between two separate polls of the same size, the margin is about 1.4 times that. A poll in which people choose themselves to answer is not a random sample, so the rule does not apply to it. Card B, "Two polls about a skate park in Hollis" (invented, for practice): Poll 1: a skaters' web page posts a link, and 2,500 visitors vote. Eighty percent say build it. Poll 2: a polling firm phones 400 randomly chosen Hollis adults. Fifty-eight percent say build it.
Kira reads Cards A and B. Which poll can describe Hollis adults?
- Poll 2, because its 400 people were chosen at random from Hollis adults
- Both polls, because each asked people in or near Hollis about the same park
- Poll 1, because 80 percent is a bigger share than Poll 2's 58 percent
- Poll 1, because 2,500 people gives a margin of error of just 2 points
Noah reads this claim: 'Poll 1 has more people than Poll 2, so it is more accurate for the town.' Which response do Cards A and B support?
- Right: the more people vote, the more the vote shows the whole town
- Right: the margin of error falls as the sample grows, so 2,500 beats 400 in each case
- Wrong: Poll 2 asked adults and Poll 1 asked skaters, so skaters' views do not count
- Weak: sample choice matters more than size, and Poll 1's 2,500 chose themselves
Use this
Cards A to C on a quote in Calder (invented, for practice). Card A, "What the councilmember said" (at the June 3 meeting): "I support extending hours at the main branch, but I cannot support cutting the bookmobile to pay for it." Councilmember Ortiz. Card B, "The ad" (a box in the Courier, with the line "Paid for by Friends of Longer Hours"): "Councilmember Ortiz says she 'cannot support' this plan." Card C, "The rule" (a Calder rule): Every political ad must say who paid for it.
Pia compares Cards A and B. What does the ad leave out of the councilmember's sentence?
- The first half: Ortiz supports extending hours at the main branch
- The words 'cannot support,' which the ad changed to 'cannot approve'
- Ortiz's position on the bookmobile, which the ad stated in full
- The date of the meeting, which the ad should have printed with the quote
Ren reads Cards A and B. Which tactic does the ad use?
- An invented quote, since Ortiz did not say 'cannot support'
- A quote cut so it seems to say the opposite of the full sentence
- A false statistic, since the ad gives a number for the plan
- A loaded word, which makes a plan sound good or bad before any facts
Tala reads Cards B and C. What does the line 'Paid for by Friends of Longer Hours' tell a reader?
- The quote is false, since a group that wants a result twists words
- Who paid: a group that wants the result, a reason to check the full statement
- The ad is the Courier's own report, because the line appears inside the paper
- The ad is official, since a Calder rule requires the line
Zee reads this claim: 'Ortiz opposes longer library hours.' Which response do the cards support?
- Weak: Ortiz supports longer hours and opposes cutting the bookmobile (Card A)
- Right: Ortiz mentions the bookmobile, so Ortiz must oppose spending on libraries
- Wrong: Ortiz voted for the plan, as the 4 to 3 board vote shows
- Right: Card B quotes Ortiz as saying 'cannot support' this plan